Getweys — Industries
In financial services the site is a trust exercise with a compliance reviewer attached. Every claim on it has to be defensible, and every change has to be traceable.
Marketing copy in financial services does not go live because a designer likes it. It goes live because someone accountable approved it. We build content workflows where every claim has an owner, an approval and a version history, so a change made on a Tuesday can be evidenced a year later.
That is unglamorous and it is the difference between a site your compliance team trusts and one they block.
Burying required disclosure in six-point grey text satisfies nobody, and increasingly does not satisfy regulators either. We treat risk warnings, rates and terms as designed content placed where the decision is made, not as legal exhaust dumped in the footer.
Rate calculators, repayment estimators and fee comparisons are among the highest-converting pages a fintech can own, and the highest-risk. We build them with the assumptions visible, the maths reviewable, and the result clearly labelled as an illustration rather than an offer.
Approval workflow, version history and claim ownership, so sign-off is recorded rather than remembered.
Risk warnings and terms placed at the decision point and made legible instead of buried.
Transparent assumptions, reviewable maths, and results labelled as illustrations.
Regulatory registrations, security posture and real team identity surfaced where buyers look for them.
Strict content security policy, no third-party scripts on sensitive pages, dependencies pinned and audited.
WCAG 2.2 AA, because financial exclusion by interface is both a legal and a commercial problem.
Defensible claims, disclosure handling, secure architecture and content workflows a compliance team will sign off.
No. Your compliance function owns regulated wording and we will not put words in their mouth. We build the structure, the workflow and the design that carries their copy, and we flag where a page is making a claim that will need review.
By keeping it boring: no unnecessary third-party scripts, a strict content security policy, pinned and audited dependencies, and no customer data collected on pages that do not need to collect any.
We build product front ends, yes. Anything touching money movement, KYC or account data is scoped with your engineering and compliance leads first, and we are explicit about where our responsibility ends.
Tell us what your compliance team currently blocks. That is usually where the site is losing customers too.
